Let Food Be Medicine
“The food you eat can either be the safest and most powerful form of medicine, or the slowest form of poison” – Ann Wigmore
During July, we found ourselves in the company of a group of people who care enough about sifting through the minefields of information available today to provide you with fact-based meal plans on your healthy lifestyle journey – they are dieticians.
Dieticians dedicates themselves to become experts in the field of nutrition, and just like Rugani, they strive to contribute towards driving and achieving optimal nutrition for all South Africans. For that reason, the members of the Association for Dietetics in South Africa (ADSA) come together on a regular basis to unpack and debate relevant industry topics and stay up to date with developments in their industry.
Our first event with ADSA this year, was held on 16 July in Durbanville for all Western Cape-based members. The theme ‘Thinking out of the box’ inspired a ton of ideas on how to stand out as an expert in today’s crowded online space.
Su Little, social marketer at Red & Yellow, and Jessica Kotlowitz, registered dietitian responsible for the blog The Green Dietician provided useful social media industry tips and tricks. Members heard how to win new and retain loyal clients by using digital channels in innovative ways to get fact-based nutritional information across.
Simone Kruger of Yellow Papaya and expert food stylist for high profile retail campaigns such as Checkers and Woolworths, hosted an interactive food styling workshop. Simone showcased how, with a few tricks of the food-styling-and-photography-trade, every member of ADSA could produce beautiful and instantly Instagram-able photos of their nutrient-packed dishes for use on social media and in their practice. After all that hard work they enjoyed a lunch, which included a delicious Rugani Beetroot & Lime Soup, incorporating our very healthy Rugani Beetroot Juice.
At the Johannesburg ADSA event on 25 July, Gauteng-based members heard from our founder, Vito Rugani, as he shared what makes Rugani Juice the freshest most nutritious vegetable juice on the market and why dieticians can safely recommend it to their patients.
Registered dieticians Careen Visagie of Energise Health and Antoinette du Plessis of Dieticians at Work shared their knowledge on how the right nutrition can prevent diseases such as thyroid and liver diseases.
We are proud to be associated with ADSA and are looking forward to more of these experiences as we journey along our Veggie Extract Revolution.